Microsoft Grins as Apple Set to Fragment their Userbase
April 15, 2010 in Editorial by dave
I read an interesting post over at PocketNow in which Chuong Nguyen looks at the likelihood of the new iPhone OS4 starting a fragmentation of the iPhone market. I say ‘Yay!’
Since iPhone OS3-and-under iPhones and iPod Touches won’t be upgradeable to iPhone OS4, Apple will inevitably end up with iPhone users wanting to run apps their devices don’t support, and possibly unable to re-install their OS or legacy apps after a crash or a hard reset. Chuong goes on to compare this to the fragmentation troubles that Android now finds itself facing and from which Windows Mobile has long suffered.
He correctly points out that the schism in Apple’s case comes from a software update, not hardware differences. In Android-land, the fragmentation comes not only by way of software updates (from both Google and the open-source community) but also from hardware differences between devices, like strange screen resolutions, differing CPUs, GPUs and form factors, touchscreen/not touchscreen, etc.
And Microsoft?
Gigantic Korean electronics manufacturer Samsung has announced it is launching its own mobile operating system in December. Bada (which means ocean in Korean) will be an open-source platform for non-smartphones, giving developers a platform upon which to write apps of all kinds… I guess making them smartphones after all. But is Samsung looking to take market share from the big guys like Apple, Microsoft and Google?
A recent study of VC-backed software companies developing for mobile platforms found that, while almost 50% of them prefer developing for the iPhone (over the other 5 major mobile OSes), only a minority are committing fully to the platform.



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